Portfolio Description

Alpha Plus

BRANDING FOR WEALTH MANAGEMENT FIRM

Alpha Plus, a wealth management startup, deals with people’s money and therefore its corporate logo was required to showcase trust and growth.

The graph on the logo indicated growth and modern gradient of blue and turquoise green indicated a combination of trust and money. A simple but striking identity gave the perfect attention the brand needed during & post launch of the new venture. A vibrant twist to the age old boring corporate look & feel of finance firms.