We had designed the logo for Tee & Tot, a clothing brand for babies, based out of New York. Impressed by our work, the founder approached us to work on t-shirt design ideas for the brand. The project coincided with the period when our principal designer had a baby and experienced the joys of motherhood.

The designs of the onesies and t-shirts were inspired by elements of nursery rhymes, milestones achieved and the behaviour pattern of babies.